{"id":332,"date":"2026-06-17T20:00:55","date_gmt":"2026-06-17T20:00:55","guid":{"rendered":"https:\/\/smashpickleball.agency\/?p=332"},"modified":"2026-06-18T15:59:58","modified_gmt":"2026-06-18T15:59:58","slug":"smash-pickleball-agency-presents-mlp-team-europe-playtomic","status":"publish","type":"post","link":"https:\/\/smashpickleball.agency\/en\/smash-pickleball-agency-presents-mlp-team-europe-playtomic\/","title":{"rendered":"Smash pickleball agency presents MLP Team Europe Playtomic"},"content":{"rendered":"

Smash pickleball agency presents MLP Team Europe Playtomic: the first european team in the history of major league pickleball<\/strong><\/p>\n

The team, officially presented at the Sports Summit Madrid, will compete in the MLP Mid-Season Tournament in Grand Rapids, Michigan, from July 8 to 12, with Playtomic as Main Sponsor, NOX as Official Apparel, and Wingfield as Official Technology Partner.<\/em><\/p>\n

MADRID, June 18, 2026<\/strong><\/p>\n

Smash Pickleball Agency<\/strong> officially presented the MLP Team Europe Playtomic at the Sports Summit Madrid held at IFEMA, marking a historic milestone for the sport: for the first time in the history of Major League Pickleball (MLP), a European team will compete on American soil.<\/p>\n

The presentation, held before accredited media at the 2026 Sports Summit Madrid, took place among sports sector professionals at one of Europe’s most relevant sports business events. It included a live exhibition and training session on a professional court and the official presentation of the players who will represent the continent at the MLP Mid-Season Tournament in Grand Rapids, Michigan, from July 8 to 12, 2026.<\/p>\n

A historic milestone \u2014 and a bridge between two continents<\/strong><\/p>\n

The MLP Team Europe Playtomic has been managed by Smash Pickleball Agency, the exclusive rights holder of the PPA Tour in Spain, with a clear ambition: to open a professional pathway for the best European pickleball players to compete at the highest level and to strengthen the connection between the growing European pickleball ecosystem and the professional circuit in the United States.<\/p>\n

The team is comprised of a selection of the best players from Europe and will participate as a guest in the MLP Mid-Season Tournament alongside MLP Australia, MLP Canada, and MLP University, joining the 20 professional teams that make up the most competitive pickleball league in the world.<\/p>\n

Major League Pickleball is broadcast nationally in the United States via CBS and ESPN2, attracts tens of thousands of live spectators throughout the season, and has established itself as the benchmark professional stage for the sport. MLP Team Europe will be present on that stage.<\/p>\n

A project backed by leading racket sports brands<\/strong><\/p>\n

The MLP Team Europe Playtomic arrives in the United States with the support of a group of partners that reflects the seriousness and ambition of the project.<\/p>\n

Playtomic, the world’s largest racket sports community with more than 4.7 million players in 66 countries, joins as the Main Sponsor. The alliance unites two organizations with a shared commitment: to grow pickleball through technology, community, and long-term investment in the sport. The incorporation of Playtomic reinforces the project’s credibility in the U.S. market, transferring the experience accumulated from driving the growth of padel and tennis on a global scale to now support the momentum of pickleball in the United States.<\/p>\n

NOX becomes the Official Apparel partner of the MLP Team Europe Playtomic, clothing and equipping all team members with its pickleball range. One of the most internationally recognized racket equipment brands is bringing its colors to the biggest stage in professional pickleball, reinforcing its commitment to the global growth of the sport and its presence in the American market.<\/p>\n

The project also includes an activation for fans\u2014the Pickle Fan Experience\u2014through which two winners will travel to Grand Rapids to experience the tournament alongside the team.<\/p>\n

Wingfield, a leading platform in artificial intelligence-based game analysis technology and camera systems for high performance, joins the project as Official Technology Partner. Its technology will accompany the team during preparation and competition in Grand Rapids, providing data and advanced video analysis that will raise the level of preparation for the European players against the best pros in the world. The presence of Wingfield underscores the high-performance approach with which MLP Team Europe is facing this challenge.<\/p>\n

Statements<\/strong><\/p>\n

This project goes far beyond a team traveling to the United States. It is European pickleball stepping onto the world stage and saying: we are here, we are competitive, and we take this sport seriously. That the MLP has welcomed us into the Mid-Season Tournament as the first European team in its history is a recognition of what European pickleball has become, and a sign of where it is heading.<\/p><\/blockquote>\nAlbert Escofet
\n<\/strong>CEO
\nSmash Pickleball Agency<\/em><\/p>\n

We are proud to have Playtomic, NOX, and Wingfield by our side. They are three organizations that understand exactly what it means to build a sport for the long term: community, technology, and top-tier equipment. With this backing, the MLP Team Europe doesn’t just compete \u2014 it represents.<\/p><\/blockquote>\nAlbert Escofet
\n<\/strong>CEO
\nSmash Pickleball Agency<\/em><\/p>\n

The road to Grand Rapids<\/strong><\/p>\n

After the official presentation in Madrid, the MLP Team Europe will travel to Grand Rapids, Michigan, on July 6. The team’s training and preparation will begin on July 7, with technological support from Wingfield to optimize performance in the days leading up to the competition. Matches will be held from July 8 to 12 at Belknap Park, the venue for the MLP Mid-Season Tournament, where the team will wear official NOX equipment.<\/p>\n

About Smash Pickleball Agency <\/strong><\/p>\n

Smash Pickleball Agency is a sports management and marketing agency specializing in racket sports, with exclusive rights to the PPA Tour in Spain and Italy. Smash organizes, promotes, and develops professional pickleball competitions and projects in Europe, acting as a bridge between the European pickleball ecosystem and the international professional circuit.<\/p>\n

About Major League Picklebal<\/strong>l<\/p>\n

Major League Pickleball (MLP), presented by DoorDash, is the premier professional team pickleball league in the United States, featuring 20 teams and 120 of the best players in the world. The league is broadcast nationally on CBS and ESPN2, and on the 24\/7 channel PickleballTV.<\/p>\n

About Playtomic <\/strong><\/p>\n

Playtomic is the world’s largest community of racket sports clubs and players. Through its app, users can search for and book padel, tennis, or pickleball courts, connect with new players, find opponents, and improve their game. Present in more than 66 countries, Playtomic has more than 4.7 million players in more than 6,500 partner clubs worldwide.<\/p>\n

About NOX <\/strong><\/p>\n

NOX is an international sports equipment brand specializing in padel and pickleball, recognized for the quality and innovation of its rackets, textiles, and accessories. With a presence on the main professional circuits in the world, NOX supports elite players in the highest level of competition.<\/p>\n

About Wingfield <\/strong><\/p>\n

Wingfield is a sports analysis technology platform that uses artificial intelligence and advanced camera systems to provide real-time performance data to racket sports players and coaches. Its technology is used by professional players and high-performance clubs around the world.<\/p>\n

 <\/p>\n

Contact:
\nAlbert Escofet<\/strong>
\nalbert@smashpickleball.agency
\n+34 672 038 242
\nwww.smashpickleball.agency<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Smash pickleball agency presents MLP Team Europe Playtomic: the first european team in the history of major league pickleball The team, officially presented at the Sports Summit Madrid, will compete in the MLP Mid-Season Tournament in Grand Rapids, Michigan, from July 8 to 12, with Playtomic as Main Sponsor, NOX as Official Apparel, and Wingfield as Official Technology Partner. MADRID, June 18, 2026 Smash Pickleball Agency officially presented the MLP Team Europe Playtomic at the Sports Summit Madrid held at IFEMA, marking a historic milestone for the sport: for the first time in the history of Major League Pickleball (MLP), a European team will compete on American soil. The presentation, held before accredited media at the 2026 Sports Summit Madrid, took place among sports sector professionals at one of Europe’s most relevant sports business events. It included a live exhibition and training session on a professional court and the official presentation of the players who will represent the continent at the MLP Mid-Season Tournament in Grand Rapids, Michigan, from July 8 to 12, 2026. A historic milestone \u2014 and a bridge between two continents The MLP Team Europe Playtomic has been managed by Smash Pickleball Agency, the exclusive rights holder […]<\/p>\n","protected":false},"author":1,"featured_media":335,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,12],"tags":[],"class_list":["post-332","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smash","category-team-europe"],"yoast_head":"\nSmash pickleball agency presents MLP Team Europe Playtomic - Smash Pickleball Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smashpickleball.agency\/en\/smash-pickleball-agency-presents-mlp-team-europe-playtomic\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smash pickleball agency presents MLP Team Europe Playtomic - Smash Pickleball Agency\" \/>\n<meta property=\"og:description\" content=\"Smash pickleball agency presents MLP Team Europe Playtomic: the first european team in the history of major league pickleball The team, officially presented at the Sports Summit Madrid, will compete in the MLP Mid-Season Tournament in Grand Rapids, Michigan, from July 8 to 12, with Playtomic as Main Sponsor, NOX as Official Apparel, and Wingfield as Official Technology Partner. MADRID, June 18, 2026 Smash Pickleball Agency officially presented the MLP Team Europe Playtomic at the Sports Summit Madrid held at IFEMA, marking a historic milestone for the sport: for the first time in the history of Major League Pickleball (MLP), a European team will compete on American soil. The presentation, held before accredited media at the 2026 Sports Summit Madrid, took place among sports sector professionals at one of Europe’s most relevant sports business events. It included a live exhibition and training session on a professional court and the official presentation of the players who will represent the continent at the MLP Mid-Season Tournament in Grand Rapids, Michigan, from July 8 to 12, 2026. 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MADRID, June 18, 2026 Smash Pickleball Agency officially presented the MLP Team Europe Playtomic at the Sports Summit Madrid held at IFEMA, marking a historic milestone for the sport: for the first time in the history of Major League Pickleball (MLP), a European team will compete on American soil. The presentation, held before accredited media at the 2026 Sports Summit Madrid, took place among sports sector professionals at one of Europe’s most relevant sports business events. It included a live exhibition and training session on a professional court and the official presentation of the players who will represent the continent at the MLP Mid-Season Tournament in Grand Rapids, Michigan, from July 8 to 12, 2026. 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